The New Style Center
For Young Men
Bond Clothes
The notepad is personalized for a clothing store at 709 Penn Street in Reading, Pennsylvania. The store might be The Brusstar Co., based upon this advertisement from the June 20, 1919, edition of the Reading Eagle. I say "personalized," because I've found that there are other notepads like this out there that are identical except for the address printed on the bottom of the front cover. Here on Etsy.com, for example, is one for a clothing store in Fort Worth, Texas.
The back cover, pictured at right, also has some interesting advertising copy. But what I found most interesting in this pristine little notepad were the inside covers.
The inside front cover, clearly trying to cater to a younger set of customers, contains a glossary of "Swing Stuff." It's too wonderful not to print in its entirety:
- Alligator - swing fan
- Beat my socks - broke
- Beat up - no coin
- Blip - very good
- Blowing his top - hot licks
- Bunny - coat
- Cat - swing addict
- Corny - old-fashioned
- Copasetic - everything's okay
- Crawl into the nest - get some sleep
- Dicty - high class
- Diggit out - out to town, deliver
- Early black - evening
- Fews and twos - money, cash
- Freeby - no charge, gratis
- Gutbucket - low-down music
- Hep cat - wise guy
- Hipchick - snooty gal
- Hot licks - improvised stuff
- Icky - one who is not hep
- Jam - swing session
- Jelly - on the house
- Jitterbug - swing fan
- Jive - to kid along
- Joint is jumping - place is lively
- Killer-diller - thrill
- Muggin' - making 'em laugh
- Nix out - to eliminate
- Riff - hot lick, high notes
- Rug-cutter - good dancer
- Schmaltz - sentimental
- Sharpies - dancers who thrive on swing
- Slide your jib - talk freely
- Takeoff - play a solo
- Tin ears - one who dislikes swing
- Togged to the bricks - dressed up
- Whipped up - exhausted
- Woof-hound - alligator high on swing
Here are a few of the then-records in college football:
- Longest run from scrimmage: 115 yards, Wyllys Terry (Yale) vs. Wesleyan, Nov. 4, 1884
- Longest scoring forward pass: 87 yards, Bradbury Robinson to John Schneider (St. Louis) vs. Kansas, 1907
- Longest field goal from placement: 65 yards, James T. Haxall (Princeton) vs. Yale, 1882
- Longest punt: 84 yards, Thomas Oliver (Catholic University) vs. Western Maryland, 1934
- Most touchdowns in one season: 26, James C. Leech (Virginia Military Institute), 1920
Right now, though, I'm pretty whipped up. I'm going to crawl into the nest.
This comment has been removed by the author.
ReplyDelete